James Martin

Nonprofit Fundraising Consultant

Is your donor base shrinking?

When a fundraising plan just stops working, I'm the guy who helps you find out why and what to do about it.

Not ready to talk? Start with the 5-minute fundraising diagnostic →

$10M+Raised for nonprofit clients
1,000+Nonprofits served by a platform I built
40%Jump in donor retention

Sound familiar?

Three things I hear from almost every nonprofit who calls me.

Giving has depended on a few key strengths

Events, a few grants, or a key relationship. It's worked, but it's time to build new paths to giving.

Donor results aren't hitting the giving goal

Something's off, but it's hard to pinpoint exactly what.

An appeal or event has stopped working

It still happens every year, but it isn't bringing in gifts the way it used to, and it's not clear why.

I build it, run it with you, then hand it off.

The plan is the easy part. Building the donor journey, getting the data right, wiring up the campaigns, then executing them month after month, that is the hard part. That is the part I stay for.

So I don't give you a report and disappear. I build the system, run it with you until it is producing, then train your team and hand it over. You should not need me forever.

My job is not to hand you a strategy. It is to help you raise more money.

Experience that carries over

I've run the campaigns I now help you run.

100+

Nonprofit strategy sessions led

20 years

Building fundraising systems

Fundraising is a revenue system

In a company there is a role called RevOps. It exists because marketing, sales and data usually sit in three different places, and someone has to make them work as one system. Without that, teams work around each other and opportunities fall through the cracks.

A nonprofit has the same three groups under different names. Comms. Development. And whoever runs the database. Same problem, same result. Gifts that should have renewed never get asked for, and nobody finds out until the year is closed.

I work across all three. In technology that is called full stack. Here it just means that when the problem turns out to be your data, or your website, or the way gifts get acknowledged, I can go fix it instead of referring it out.

That is also why I focus on retention and on the donors already in your CRM. Most of next year's money is already in your file. Keeping a donor costs less than finding a new one, and it is the fastest money in fundraising.

What that's looked like

Nonprofit fundraising results from consulting engagements.

$385,990

Regional health nonprofit

One clear strategy. One campaign. Gifts up to $50,000.

$84,630

Teach for America

From 71 dedicated donors. Passion meets precision.

$57,012

Interval House

From just 109 donors. Focus creates lift.

$48,320

Young Storytellers

From only 36 fans. Proof that engagement beats volume.

Retention work has produced a 40% jump in donor retention for one client and a 35% climb for another.

Trusted by teams making a difference

As an advisor and through the systems I've built.

How it works

1

A 30-minute intro call

We talk through your fundraising, your donor base, and where the number is getting stuck.

2

You get an honest read

You'll walk away with:

  • Where I think the gap is likely coming from
  • Whether I'm the right fit to help
  • What working together would look like
3

Then we decide what's next

If you want ongoing help, pick a plan and we get to work.
If not, you still leave with something useful.

Let's talk

Already know what you need? Skip the call and start today

Questions people ask

How many hours a month is this?

I don't bill by the hour. Each plan has a set rhythm: twice-monthly sessions for The Fix, weekly sessions plus hands-on work for The System, and day-to-day leadership for The Seat. Within that, I own getting the agreed work done.

How quickly will I see results?

You'll have clarity on what's actually wrong and what to fix within the first month. A full plan, implemented and running? That's usually 90 days.

How much does this cost?

Nonprofit rates start at $1,500 a month. For comparison, a one-time strategy engagement often runs $10,000 to $20,000 just for the plan. I work month to month and get measured on what you actually raise, not on delivering a document. See nonprofit pricing

Why are your nonprofit rates lower?

A few years ago I had a successful exit from a company I built. That gave my wife and me room to give back. We've invested in and launched several technology companies that serve nonprofits, and lowering my fees for nonprofit clients is part of the same commitment.

Are you a fundraising consultant or a marketing consultant?

Both, and that is the point. I came up through development, then spent twenty years building marketing and technology for nonprofits. If your fundraising problem is really an acquisition problem, or a retention problem, or a data problem, I can fix it rather than refer it out.

Do you write grants?

No. My work is individual giving, donor retention, and the campaigns and systems behind them. If grants are your primary gap, I am not your person and I will tell you that on the call.

How small is too small?

If you have a development function and someone accountable for a number, we have something to work with. I reduce my fees for mission-driven organizations, so budget is usually not the thing that rules it out.

Will you replace our development staff?

No. I work with your team, not instead of them. Even in The Seat, I lead alongside your people. The goal is a stronger team that can run the system without me.

What's the first step?

A 30-minute intro call. We talk through your fundraising, your donor base, and where the number is getting stuck. You'll get an honest read on where the problem is likely coming from, whether I'm the right fit, and what working together would look like. If I'm not the right fit, I'll tell you.

How we work together

I can coach your team, build it with you, or run it for you. Most clients start in one place and move as the system takes hold.